Create Info Sheet
Your job is to sell SBIRT. Everybody selling something has something they can give someone.
These are sometimes called cutsheets in the marketing game. Having a cutsheet both physical and in electronic form, maybe even as a web page, can help you share what you are trying to accomplish and why.
Some of the things you should do in the cutsheet include:
- State your desire to integrate SBIRT in our organization.
- Define SBIRT (and briefly cite references for effectiveness).
- Explain how SBIRT will it help your patients.
- Explain how SBIRT fits your organization’s mission and processes.
- State what you need from people at this stage. This is the call to action!
Some things you can include are evidence for the effectiveness of the process, the anticipation that the Joint Commission will soon require SBIRT in the hospital, the opportunity for billing for SBIRT services, the long term benefits such as improvement in patient outcomes (medication adherence, potential for reduced readmissions, fewer ED visits, better patient satisfaction), and the role of SBIRT in an accountable care organization (reduction of overall health costs). Further, you may point out that SBIRT screening can be integrated with general health questionnaires (with depression, anxiety, domestic violence, tobacco use, dietary screens, etc.). You will also need to describe the resources needed to build such a program: redesign of physician and nursing work, the need for training of current and future staff), information systems’ needs, and the demands that may be placed on addiction services.